GGI Celebrates GlassBuild America 2022

Insights
General Glass International
November 08, 2022
GGI Continues to Invest in the Glass Industry through Support of NGA and GlassBuild
See what glass can do

In October, GGI exhibited at GlassBuild America in Las Vegas which is the largest annual event for the glass fenestration industry. GlassBuild is an enlivening and propelling conference that allows fabricators, manufacturers, suppliers, and glaziers to showcase their innovative solutions, and it’s successfully organized each year by National Glass Association (NGA).GGI brought energy to the tradeshow floor with our team and complete range of glass products on display, proving our commitment to the glass and fenestration industry as a whole!

Enhancing the Versatility of the Glass Industry

In line with our booth theme “The Versatility of Glass,” we diligently showcased our complete range of versatile products in the 20’x 20’ island booth. We also shared numerous product samples, product brochures, and a video presentation of our decorative, fire-rated, and specialty glass solutions. Of course, we had some fun swag too! The GGI branded playing cards were definitely a hit!

Alice ® Wood, Stone, and Marble, our newest product offerings, were on display this year along with two new brochures that speak to the benefits of each collection. The direct-to-glass print designs bring fresh design flexibility, sustainability, and durability to the glass industry and brought new inspiration to GlassBuild attendees.

Our Investment in Our Team at GlassBuild 2022

GGI sent 19 team members to GlassBuild America this year. We believe that investing in our employees has a direct relationship with improving our knowledge and presence in the industry.

Vice President, Stephen Balik, said it best: “While it was a big investment, it’s a direct reflection of the culture at GGI. It was our way to both reward these team members and to provide an educational experience for them. For those that aren’t in field positions (engineers, operations, our CFO, etc.), it was also a chance to meet customers and get a fuller perspective of who we serve and the business we do.”

Debut of Our New Website and Its Capabilities

Although we had 19 employees with us at GlassBuild, we also brought with us a fresh, newly-designed website to support our products. Our website hosts an Inspiration Gallery that allows users to discover products and solutions. At the booth, our sales team members were available to demo the new site to GlassBuild attendees. The website has over 300 product pages, high resolution project images, and informative technical documents that give an in-depth look into each product type for a better specification experience.

Website users are able to search the Inspiration Gallery by filtering for design, material type, and application. Our hope is that this new feature will support the initial creative process and make it easier to envision the full capabilities available with GGI. Now, architects and designers will have a more user-friendly design experience.

Our Commitment to the Glass Industry

GGI has been in business for over 120 years and has been adapting to the needs of the industry for 5 generations. As a member of the National Glass Association (NGA), we’re a strong supporter of GlassBuild and the BEC Conference because we know that it brings new innovation and enhanced energy to the glass industry and glass fabrication sector every year!

We’re always focused on supporting our customers in growing their business and finding new ways for them to create more value for their customers Our team is dedicated to showing that too. In addition to being on the trade show floor, we hosted a hospitality event at the Sahara Hotel and Resort. This was our way to show our appreciation for our team, customers, and trusted business partners in the industry, and we had over 125 guests in attendance.

What Our Attendance at GlassBuild Means for You

GGI is continuing to improve, learn, and grow as a team so we can continually improve how we service our customers year-after-year. Our commitment to the success of our customers fuels our investment in our team, products and solutions, and knowledge of the limitless capabilities offered by glass.

GlassBuild America gives us the ability to speak face-to-face with our customers and prospective buyers and presents a unique opportunity to discuss the challenges they face. That’s why it isn’t just the sales team on the tradeshow floor, but our entire leadership team also takes part in meeting with people and discussing GGI’s capabilities.

We’ll See You at GlassBuild 2023!

This year GGI focused on and succeeded at showing the versatility of glass available through specialty glass products, but we didn’t stray away from highlighting the cost-effective and environmentally friendly benefits they offer either. Of course, we took time for some fun in Vegas. We supported NGA’s first Tailgating Party on day 3 of GlassBuild with our own Brad Thurman who was one of the grill masters!

We hope you’ll join us next year at GlassBuild 2023 in Atlanta, GA. In the meantime, discover our capabilities and See What Glass Can Do!